As we move further into 2023, consumer-packaged goods (CPG) companies in the emerging markets are challenged to meet growth objectives while concurrently addressing rising input costs.

Hence, the traditional value chain paradigm is shifting towards interconnected value networks or multi-enterprise collaboration networks that allows businesses to upgrade from individual applications like DMS, SFA, CRM, ERPs etc. & connecting them seamlessly to plug demand-supply gaps in near real-time and maximize fulfillment for achieving increased sales revenue & margins.

Tune in to this On-Demand Webinar session, in association with Consumex, where Sanjeev Srivastav, Senior FMCG Business Leader & Former Sales Director at Bel & Venkata K. Velugubanti, Solutions Director – TradeEdge at EdgeVerve, discuss the latest trends in the emerging FMCG markets and how digitally enabled & connected supply chain network help CPG firms gain real-time visibility into retail execution, multiply sales efficiency, and ability to respond quickly to product, services and information needs.

Key takeaways from the webinar:

• Key Trends & Advancements in the FMCG industry
• How to achieve complete channel visibility (GT, MT, e-Com)
• How to generate actionable insights from channel data
• Leveraging insights to achieve superior retail execution
• Key strategies to improve revenue growth andd sales force effectiveness
• Improving Sales Force Effectiveness: Lessons Learned from Emerging Markets

Speakers:

Sanjeev Srivastav

Senior FMCG Business Leader & Former Sales Director, Bel

Venkata Krishna Velugubanti

Solutions Director, EdgeVerve